Juul doesn’t need to advertise to young people Juul doesn’t need to advertise to young people
Following intense scrutiny from public health professionals and the government, Juul announced it would try to reach fewer young people with its advertising in... Juul doesn’t need to advertise to young people

Following intense scrutiny from public health professionals and the government, Juul announced it would try to reach fewer young people with its advertising in the U.S. The company terminated its Instagram and Facebook accounts. However, according to a study  in the BMJ journal Tobacco Control, and interviews with several researchers, Juul’s recent efforts are unlikely to stop the spread of its products and other e-cigarette brands on youth-oriented social media. 


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